How big is Adaptive Health in the Dietary Supplements market

Mikala discusses the significance of Adaptive Health in the dietary supplements market. She talks about the company's market position, its range of products, and its commitment to quality and compliance. Mikala highlights how Unifize has been a key tool in maintaining their competitive edge and ensuring consistent quality in their product offerings, thereby solidifying their market presence.

Join the discussion

0 comments

Active Here: 0

Be the first to leave a comment.

Someone is typing

No Name

This is the actual comment. It's can be long or short. And must contain only text information.

Edited

Your comment will appear once approved by a moderator.

Edit Comment

4 years ago

2 Replies

No Name

Set

This is the actual comment. It's can be long or short. And must contain only text information.

Edited

Your reply will appear once approved by a moderator.

Edit Comment

2 years ago

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Transcript

00:00 - 00:13
So our major brands that you may be familiar with are Petriva, Eugenics and stuff like. And on the healthy direction side of the business, we have doctors preferred line, which is now launching. They have the Dr. Sinatra, Dr. Whittaker.

00:13 - 00:25
Every day they're growing. So we're in, GNC is one of our biggest partners, but we've just recently gotten to Target, CVS, Walgreens, Rite Aid, I mean, you name it, we're trying to infiltrate everywhere.

00:25 - 00:39
So Brandon Adcock is our co-founder, one of the three co-founders and almost 11 years ago we originally started as a company called Direct Digital because our main drive was direct to consumer. So all on like Internet sales directly to the consumer.

00:39 - 00:49
And when I first started at the company, which was six years ago now, it was a team of 20 of us and there was no product development team or quality team that even existed on this side.

00:49 - 01:10
So I was brought on board to help build up the entire quality department to what it is today. And since then, we've acquired numerous companies, Renew Vitality, Healthy Directions, Biovation being one of them, and we've merged with Nutrisystem and then Jenny Craig as well. So now it started as 20 plus employees, we’re over 800 now.

01:10 - 01:16
So I think Adaptive Health is unique in that quality is a part of the product development process from the start.

01:16 - 01:30
Having a greater say in the raw materials that we were sourcing, being able to vet them and make sure we're using high quality materials that our team is identifying rather than commodity ingredients that a lot of manufacturers use that get cheap.

01:30 - 01:44
We have a greater say in that. And then seeing it all the way from cradle to grave on how their manufacturing a process is making sure the right quality processes are in place. So we're producing high quality, best possible products to our customer, at the end of the day.

No items found.

Increased Visibility

No items found.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Unifize Results

10x
Speed to compliance

Unifize accelerates compliance, delivering 10x faster regulatory approval for medical devices

4x
Faster time-to-market

Map Unifize to your processes and streamline workflows, process automation

70%
Fewer meetings

Less meetings with in-app collaboration, real-time updates, and decision logs

Transcript

But what we've known from what I experience was, is we were able to get there with the system. We still there with the system. The system has what is needed to provide us what we're looking for, because every company, admittedly, is trying to get compliant. If we educate people, if we get people the education that they need and to get over the fear factor, I think 90% of those things can be resolved because most people will go to what they're most familiar with.What I worked with from a different company, but they're not willing to sit down and look at what the demographics are saying. People are into social media now. People are moving fast into fast paced world. But technologies are still antiquated. So there's a disconnect here, right? So while we're moving at a fast pace at home with dragging at work, so why can't we continue that speed while we at work?If your supplier has issues and you're not informed on time, you want to have an alternate supplier in place. If your suppliers are not qualified, you may not know that that needs to happen. And so when you have an integrated system that speaks to itself and is giving you all this data, you literally have the pulse of the organization in your hands as an executive at a money bound access.

View More Case Studies

Here’s how Biovation Labs reduced testing costs from $146K to $65K in two months

Learn how and why Biovation Labs, an FDA regulated nutraceutical manufacturer based in Salt Lake City, took the decision to transition from MasterControl to Unifize for their product lifecycle (PLM) and quality management (QMS) processes.

View Case Study

Here’s how Harmonic Bionics slashed time to market by 80%

Clarissa Archer shares her experience integrating Unifize into Harmonic Bionics, underscoring its value in streamlining change control, facilitating communication, and ensuring robust documentation for regulatory compliance in the medical device sector.

View Case Study

Will-Burt's game changing boost to quality process cycle times

Learn how The Will-Burt Company was able to implement and adopt a new quality management system across 8 collaborating teams in less than a day and streamline internal / supplier non-conformances, customer complaints (VOCs), internal / supplier audits, 8D reporting, corrective actions and preventive actions.

View Case Study